“Quality means doing it right when no one is looking.” — Henry Ford
We are two founders who have shared a lifelong passion for automobiles — with professional experience in premium car sales, vehicle registration, and exclusive delivery services.
By mid-2025, we realized how emotionless and impersonal most vehicle handovers had become. Where was the excitement, the sense of occasion, the memory that lasts?
Founded in Western Switzerland, Velare embodies the values that define Swiss excellence — discretion, precision, and reliability.
These principles shape every aspect of our work, from personal service to the seamless coordination behind each bespoke experience.
At Velare, we believe that anyone investing in a premium or luxury vehicle deserves an experience that reflects its true value.
Whether it’s a personal handover at your doorstep or a private celebration shared with friends and family, we tailor every moment to your wishes — memorable, elegant, and unique.
After all, buying a special car doesn’t happen every day. But the moment you first meet it should last forever.
That is why Velare was founded — to craft unforgettable, bespoke automotive experiences.